Couples are spending more money than ever on their big day, with the average wedding cost clocking $26,989.
In a new study, Brides magazine has revealed that wedding costs are on the rise, increasing by over $8,000 from 2002.
The magazine’s 2012 American Wedding Study also found that $1,355 is the average cost of a brides gown, while just $145 is spent on each bridesmaid dress.
The cost of marriage: The average wedding cost sits at $26,989, according to the 2012 American Wedding Survey
Comparatively, the average groomsman outfit comes to $137, and the average cost of the couple’s honeymoon wardrobe has increased to $902.
Regardless of cost, however, it seems more couples are paying the full expense themselves, rather than relying on the overly generous pockets of parents.
While only 29per cent of couples paid for their wedding themselves in 2009, over 36per cent of brides and grooms now cover the costs.
Interestingly, 59per cent of couples use Pinterest to find wedding inspiration, relying on the site to help organise certain aspects leading up to the big day.
Brides’s Vice President and Publisher Michelle Myers explained that this study is the 77th the magazine has completed, giving her a lot of insight into the inner workings of the brides-to-be.
She said that while wedding spending is up, many couples are also actively looking for places to save money.
BRIDES MAGAZINE 2012 WEDDING TRENDS:
She said: ‘We see lots of brides creating their own playlists and then playing music on their iPad or their iPod, and not having to spend lots of money on a DJ or a band.
‘And there’s a great trend also in do-it-yourself invitations,’ she added.
‘There are lots of great invitation companies out there to really be able to save costs.’
Other trends the study noted, are the interpretation, or complete abandonment, of ingrained wedding traditions.
‘The traditional garter toss is a thing of the past,’ Ms Myers explained.
‘The girls, this millennial modern bride does not want to do the garter toss and we see a trend of going away from the traditional stopping of the wedding and cutting of the cake.
‘They may move to another area and do that (very one-on-one) but stopping the whole wedding, and cutting the cake is something that’s really not happening anymore.’
She also noted that the first dance is something all brides look forward to the most, with the tradition of something old, something new, something borrowed and something blue also holding prominence on the big day.
‘There are lots of ways this modern bride is able to incorporate blue, which has been fun to watch in terms of blue nail polish and all sorts of fun things to do,’ she said.
The study also revealed the increasing trend for destination weddings.
Ms Myers noted that while a lot of brides go to other states and get married, the most popular destination outside the U.S. is the Caribbean, followed by Europe.
She said: ‘The costs of the weddings outside the continental U.S. in terms are slightly lower, at around $20,000.’