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200K 5-Day Instagram Giveaway


So a crazy thing happened last week…I met my 200,000th Instagram friend.  Woohoo! I’m hosting a 5-Day Giveaway this week, celebrating YOU! Because of your support, this account crossed 200k + I’m saying thanks by gifting my favorite things Monday-Friday, so skeedattle over to my Instagram account to join the party! Get ready for some FUN!! On a personal note,

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Photography

How to Create a Weekly Marketing Schedule


A while back, I received the following question… “Let’s say we had 10 hrs a week of super duper focus solely dedicated to marketing…how would you divi up the time over a 5 day work week?  Would you suggest a little bit each day on social media, content creation, email list building —- or would you find it more strategic to take a full 4 hours on a given day

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Photography

Failing and Falling in Business…oh, and air guns.


I left law school, picked up a camera, pursued curiosity,

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Photography

What is a Business Mastermind?


Today I’m headed to New York City to join my mastermind group for three days of business strategy, growth plans, and marketing maps.  A year ago, I hadn’t heard of the word “mastermind” so if you’re anything like me, I want to explain what it is…and the insane benefits of being a part of one. There are lots of fancy definitions of “mastermind” but I

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Photography

Has Your Instagram Account been Shadowbanned?


Recently, I was contacted by several business owners asking if my Instagram account had been shadowbanned? And my response was, “Shadow-what? Oh god…what now?”  If your response was anything like mine, no worries because I’m going to break it down and ensure that you know what it is, what you can change, and how you can beat the shadowban! So first of… What is

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Photography

3 Ways for Followers to Engage with You on Instagram


Are you tired of staring at your Instagram account and wondering why no one is leaving a comment? Do you want your followers to engage more?  I definitely do, so here’s three tips that’ve helped my engagement. 1.  The First 240 Characters of Your Caption Matter the Most Instagram limits your caption to 2,200 characters, so while you can share in depth, it’s

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Photography

She Asked Me: How Do You Stay Motivated?


She ended her email with the following: “How did you stay motivated when you were first starting out? I’m trying so hard not to quit my whole business and run into a cave…” I have to be honest: Staying motivated when I first started my business isn’t much different than staying motivated in my business 11 years later. There are days when I feel on top of the

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Photography

Is This the Worst Decision Everrrrr?


Palms sweaty, my finger hovered over the Buy button. Sitting at my computer all I could wonder was OH EMM GEE IS THIS THE WORST DECISION EVER?? But lemme backup a second and explain how I got there. Perhaps I should start with my professional crush, Gary Vaynerchuk.I’m inspired by his knowledge of the digital media and how hard he worksI’m in awe of his ability to be

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Photography

How to Get More Social Media Followers (without paying for ads)


Want to know what I love?  The ability to chat with business owners about how to grow, pursue more of what they love, and create the life of their dreams. I’ve made the commitment to host live chats on Facebook 2-3 times a month, so my recent conversation focused on How to Get More Social Media Followers (…without paying for ads!). You can see the video in its

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Photography

Release Yourself from Their Expectations


She asked me, “What is the biggest lesson you have learned from founding your own company?” Release yourself from people’s expectations of your decisions. If you’re looking for people to “get” you or applaud your career-switching decisions, you may be searching for a long time. The vast majority of people are afraid of trying something new, but–more

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Photography

How to Stop Feeling Stuck in Life…and Business


Maybe her email to me meant more because my birthday is tomorrow. In just a day, I’ll be another year older, so when she told me she hasn’t achieved what she wanted from life so far, her words picked my heart. Unknowingly, both our birthdays are approaching. She said she felt stuck in work and personal life. She was doing good (not great), but felt like she should be

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Photography

How to Find the Perfect Instagram Hashtags


Let’s talk about the perfect hashtags for Instagram.  But before we get there, should I mention that I had an allergic reaction this past weekend while on vacation?  JD returned from a dip in the pool and I asked if my face looked funny.  Bunny?  No, I said funny but my lips were so swollen it got confusing. After a manic run to the pharmacist, I ended up being

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Photography

What to do When People Unfollow You on Social Media


It’s a weird thing to care.  It’s weird to even notice, but we do.  If you pay attention to your social media accounts, it’s impossible not to care.  You know that moment when you post a status update and then people UNFOLLOW your account?  For a brief second you wonder, “What did I say that caused you to stop our online conversation?!” Then there’s this

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Photography

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